A Global 500 diversified consumer and industrial products company was contemplating a critical $40 million investment in a new touch screen adhesive technology. They needed to be certain about the market need and size as well as the proper business model prior to making the call. Inovo was hired to provide a very valuable asset at the front-end of innovation – the confidence to proceed with a major manufacturing investment.
The growth of projected capacitive touch technology and desire for high quality imaging is driving the growth of laminating adhesives. Our client’s technology, liquid, optically clear adhesive, provides a brighter, higher quality image, particularly for larger displays (e.g., tablets, monitors, TVs, etc.).